Elon Musk postpones launch of new controversial Twitter subscription

After the disaster of the launch of the new Twitter Blue, the manager assured that in the system which will be launched on November 29, “any name change will cause the loss of the blue check until the name is verified by Twitter “.

Le Monde with AFP

Elon Musk announced Tuesday, November 15 that the launch of the new paying subscription to Twitter was postponed, after ten days of multiple controversies around the flagship project of the new owner. “The recovery of Blue Verified is postponed to November 29 to be sure that it is concrete,” tweeted the director general of the social network.

Before the buyout of Twitter by the boss of Tesla on October 27, the platform proposed, on the one hand, a free identity verification service for organizations and notorious people, and, on the other hand , a paying subscription to additional options, called Twitter Blue.

Elon Musk launched Manu Militari the overhaul of this subscription to add authentication to it, which all users will therefore be able to obtain whatever their notoriety, for eight dollars per month.

The new Twitter Blue was activated a week ago on the iPhone in a total cacophony, a few days after the dismissal of half of the 7,500 employees of the company.

For forty-eight hours, many accounts have passed for those of celebrities or large companies, from LeBron James to Nintendo. The pharmaceutical company Eli Lilly had to apologize Thursday after the success of a tweet issued with an account in its name, with the blue check, which promised free insulin.

“Problems usurpation “

Friday, the possibility of subscribing to Twitter Blue has disappeared, and an internal memo, published by certain American media, indicated that the service was suspended “to solve the usurpation problems”.

In the system that will be launched on November 29, “any name change will cause the loss of the blue check until the name is verified by Twitter,” promised Elon Musk on Tuesday. He also clarified that people who will not subscribe will lose the blue check (if they had obtained it for free) in the coming months.

In parallel, the social network had released a new “official” gray badge last Wednesday for notorious accounts. Elon Musk had decreed the same day that he suppressed this new label, before the director of development products Esther Crawford intervened, to explain that the badge would initially be reserved for governments and organizations.

The layoffs continued this week in a turned Twitter. An engineer was thanked for an Elon Musk tweet after having questioned the affirmations of the whimsical leader in public, who considers himself the ultimate defender of freedom of expression.

/Media reports.