Logitech Faces Backlash as Cheap Game Controller Used to Control Submarine
Logitech, a well-known producer of computer mice and gamepads, has found itself at the center of a scandal after it was revealed that its cheap game controller was used to control a titanium submarine that disappeared during a trip to the sunken Titanic. As a result of this revelation, the market responded by dropping Logitech’s prices by almost 5% in just two days. Stock prices fell from $56.73 on Tuesday morning to $53.91 by the midst of dinner. However, the company was able to recover partially by the end of the week, with stock prices rising to $55.80 per share.
Unfortunately, the repercussions did not stop at just a temporary dip in the stock market. Logitech has become the subject of ridicule and trolling across the internet. The company was flooded with sarcastic reviews for F710 and other gamepads on Amazon. One disgruntled buyer commented, “This controller is ideal for traveling to the bottom of the ocean and hell”. Another promised, “I ordered this controller for my homemade submarine. Wait for the news”. Yet another interested buyer asked, “I want to build a submarine in my backyard. Is this controller suitable or do I need a wired one?”
Even CBS Sunday Morning reporter David POG could not resist laughter upon seeing the CEO of Oceangate, Stocton Rash, controlling the titan with the help of a $40 game controller. Rash was one of those who descended to the fragments of the Titanic in Titan last year. While using a game controller for something as serious as controlling a submarine may seem strange, it is actually a common practice. For example, the US Navy uses Xbox controllers on their submarines instead of some controls. The US Army has also used Xbox controllers in the past to manage bomb robots. A controller for the US Army M-SHORAD is similar to the Nintendo 64 Gamepad.
However, ignoring warnings from former Oceangate employees and relying on homemade technology is not just a quirk. For James Cameron, the director of the cult film “Titanic”, who has plunged to the crash site of the legendary ship about thirty times over the past few years, a sad analogy emerged with the tragic events of April 1912. On that terrible night, Captain Edward Smith ignored warnings and leadership, who advised him to stay away from the region famous for its iceberg fields. “Now we have another shipwreck, which is based, unfortunately, on the same principles – the failure to listen to warnings,” said Cameron in an interview