With “I am not a data”, the consumer defense association intends to be aware of the considerable masses of information collected by the platforms and recall how to consult or ask for their erasure.
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With his campaign “I am not a data”, the UFC-Que Choisir intends to help Internet users regain control of their personal data. Thanks to the
The site provides advice of digital sobriety to avoid many disappointments. For the association, “it is essential that consumers [become aware of] the importance of the data they leave on the Internet and [of the] consequences that this can imply on their lives”.
In addition, the UFC-Que Choisir offers a summary tool to analyze the personal information collected by nine platforms, including Google, Facebook, Tiktok, Uber and Tinder. The organization begins by directing Internet users to the site of each of these American and Chinese behemoths, in order to download a heavy file containing the personal data collected about them for years – a step that can take from a few minutes to a few days depending on the platforms. Then, the UFC-Que tool in fact choose a statistical analysis, carried out on the user’s computer; No personal data is downloaded from its own computers, ensures the association to the world.