mozilla accuses Microsoft of imposing its Windows EDGE browser using the so-called “dark patterns” – the design elements of the operating system that stimulate users to certain actions. It is noteworthy that earlier Mozilla is already made a company from Redmond, however, it was unlikely to have some kind of or effect.
The Last Mozilla report, entitled “Over the Edge,” focuses on the Microsoft Edge browser and accuses “small-haired” of using manipulative designer patterns that push users to preferred choices. Similar “dark patterns” are used by other technological companies, including Amazon, despite laws aimed at restricting such practices.
Mozilla is calling for regulatory actions around the world to restore browser choice and competition on all major platforms. As an example of a positive regulatory action, the European act on digital markets (DMA) is mentioned, which is designed to promote fair competition.
Despite some movement in the right direction, the improvements have been incomplete and offered reluctantly, and only in markets where regulators have forced platform owners to respect browser choice.
Mozilla believes that users should be able to download, install, and use any alternative browser continuously without coercion, manipulation, or deceit.
The Mozilla report identifies various manipulative interface patterns used by Microsoft, which are listed below for clarity:
- “Switch to the browser recommended by Microsoft” – when searching for a new browser from the Windows search panel
- “No need to download a new browser” – when searching for a new browser via Bing
- A pop-up notification that Edge uses the same technologies as Chrome
- “Before you switch, try the new fast Microsoft Edge browser, designed specifically for Windows 10”
Mozilla notes that such manipulations can create a false sense of danger for users when trying to change the built-in browser, even though there is no actual danger. Mozilla views these tactics as unwarranted and potentially harmful to consumers, society, and the market, and urges Microsoft to immediately stop their use.
At the time of publication, Microsoft has not publicly responded to the Mozilla report.