Video Never the Accor Arena had received as many rappers as in 2022. And part of these artists are ready to hire colossal sums to perform there. A very calculated bet.
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In November 2019, rapper Vald filled the Accor Arena room in Paris, for the first time in his life. A grand concert for the young rapper, widely praised in the press. Two years later, however, Vald > that the evening had made him lose 500,000 euros. And it seems that this example is not an isolated case. Since 2015, the number of rappers scheduled for Accor Arena has been almost multiplied by four (PNL, Orelsan, Laylow, Jul, etc.). However, producing an ambitious show has a cost, that the sale of tickets is often very far from covering. But for rappers, this is a billiards with several bands.
Review the previous episodes of “Rap Business”:
Episode 1: why 1991 changed the face of rap
Episode 2: Is France really the “Second Terre du Rap”?
Episode 3: How Rap has stormed musical streaming
Episode 4: How the rappers conquered the music industry
Season 2, episode 1: why are the rap pieces more and more short