The decree, published in the “Official Journal” Thursday, provides that this ban now applies throughout the territory with the exception of airports, stations or metro stations.
Le Monde with AFP
As the energy prices are blazing and while the government presents its energy sobriety plan on Thursday, this decree was expected. Light advertisements are now prohibited between 1 hour and 6 am everywhere in France, with the exception of airports, stations or metro stations.
Announced in July by the Minister of Energy Transition, Agnès Pannier-Runacher, and published Thursday October 6 in the Official Journal (OJ), the decree plans to harmonize the existing rules for the extinction of light advertisements, which differ until ‘Now depending on the size of the agglomeration. 2>
up to 1,500 euros fine per advertisement
The regulations have existed since 2012, but it is poorly applied and did not concern cities with more than 800,000 inhabitants. Only 6 % of the municipalities took a ban on the night of light advertisements, in July communicated the Ministry of Energy Transition. In the more populated cities, the rules depended on the local advertising regulation (RLP), if there is one.
The decree provides that this prohibition now applies throughout the territory with the exception of airports and advertisements “supported by urban furniture assigned to transport services and during the operating hours of said services, provided, for Regarding digital advertisements, whether in fixed images “, according to the text published in the Olympic Games.
In the event of control, offenders are now risking a criminal fine of 5 e class, up to 1,500 euros per advertisement against 750 euros before. According to the Environment and Energy Management Agency (ADEME), an LCD digital advertising screen of 2 square meters consumes 2,049 kWh/year, the equivalent of the average annual consumption of a household for lighting and household appliances (excluding heating).