The encrypted chain will broadcast the Champions League (C1), the Europa League (C3) and the Europa Conference League (C4). The amount of the call for tenders has not been communicated.
This is a first. Canal+ will broadcast in 2024 the entire European football cuts: the president of the encrypted chain, Maxime Saada, announced Wednesday, June 29, having won all the diffusion rights of the Champions League (C1), the Europa League (C3) and the Europa League Conference (C4) until 2027.
“Mbappé, Ronaldo, Messi, Benzema, de Bruyne, Lewandowsky, Salah, Mané, Neymar … The biggest players in the world, the most beautiful European shocks and the best French players and clubs: only on Canal+”, S ‘ The chain is happy in a statement released shortly after.
The amount of tender was not communicated. Canal+ and Bein Sports had already recovered in 2019 the main lots of the C1 for 2021 – 2024. RMC Sport, C1 diffuser since 2018, also remains codiffuser until 2024.
The encrypted chain already broadcasts the entire English League until 2024/2025.
Amazon also candidate
According to the team and an auction participant, Amazon had also been a candidate, without winning matches. The company did not comment. It was expected that the e-commerce giant is continuing its offensive in football: in France, Jeff Bezos’ company made a shattering entry into the market in 2021 by winning the rights of the Ligue 1. p>
This purchase of an entire season of a sport was rather atypical, and led Amazon to charge Ligue 1 with an additional subscription, in addition to the 49 euros per year (or 5.99 euros per month) of his Bouquet of Prime Loyalty Services (free fast delivery, series and movies, music, etc.).
The allocation of all the prizes to Canal+ is a reverse for the video premium? “It does not surprise me that Amazon did not bid very aggressively on the French call for tenders of the Champions League, deciphers Jean-Pascal Gayant, sport economist, interviewed by Le Monde. These rights are not very complementary to those in Ligue 1 and have a similar target of football enthusiasts. “
“The result of the call for tenders also shows that the Champions League has become the central element of the Canal+football strategy, more than the league, continues the economist. The speech of disinterest of the French championship highlighted by the leaders of the channel was therefore not bluff. This is a priori not good news for the French football league because Canal+ may not be a very enterprising bidder during the next tender . “