Sales, up 28%, reached a historical level of 15.5 billion euros, according to figures published by the Federation of Exporters of Wine and Spirits of France.
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The French traders of wines and spirits have regained a smile. In 2021, the flow of exports of champagne, wine or cognac has never been so abundant. As a result, according to the figures published, Tuesday, February 15, by the Federation of Exporters of Wines and Spirits of France (Fevs), they reached a historical level at 15.5 billion euros. A figure that marks a strong rebound, estimated at 28%, compared to 2020, but also a net increase of 11% if the point of comparison is the previous record, established in 2019. The balance of trade rises, as regards At him, at 14.2 billion euros, placing the wines and spirits in the second place of commercial surpluses, behind the aeronautical sector.
A year ago, the mood was gloomy. Professionals could only see the air hole that had shaken their activity. French alcohol exports were under sudden evaporation phenomenon. Twelve months later, the clouds that had accumulated gradually dissipated. And the atmosphere is at the party for traders, who are returning to microbolant numbers. “This positive result in 2021 is remarkable,” reacts without Ambages Caesar Giron, President of the FEVS, before proceeding: “In a context that remains marked by health, logistical and geopolitical difficulties, the French companies of wines and spirits showed both their will and their ability to bounce in the different regions of the world. “
The United States has regained their role as a locomotive
The strong recovery has indeed been sensitive about all consumer countries. Thus, the United States, the first destination market for French wines and spirits, with more than a quarter of total sales, have found their locomotive role. Exports increased by 34% across the Atlantic in 2021, reaching 4.1 billion euros. The suspension of french wines tax in March 2021 has revitalized sales. These taxes called “Trump” struck the bottles of Bordeaux, Burgundy or Rosé de Provence, up to 25%, at their entry into the American territory since October 2019. A decision taken by the US President in the context of the Airbus conflict -Boeing that opposed Europe and the United States. Tensions had aggravated at the end of Donald Trump’s term. He had drawn a new salvo, extending, from mid-January 2021, the surcharge of 25% to the bulk wine, the reds titling more than 14.5 degrees and the eaux-de-vie, including Cognac and the Armagnac. Only champagne escaped retaliation.
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