In Russia, a shortage of a number of popular models of Apple phones is formed – the last line of the iPhone 13, as well as the previous series of iPhone 12, writes Kommersant. On the official website of the company, an order with iPhone 13 Pro Max on 128 GB of blue color will have to wait up to three weeks, in branded stores All iPhone 13 Pro models are sold only on pre-ordered with the expectation period for up to eight weeks, in stock Only a few iPhone 13 models in pink , white and black colors on 512 GB.
Apple’s sharp lack of smartphones confirm the data of retailers. The source in one of the electronics networks said that the execution date of the order really comes to three weeks, “due to the lack of iPhone 13 at the end of October and early November, the demand for basic iPhone 12 and iPhone 11 models has sharply. The head of the federal network of electronics stores “Positronika” Alexey Gribovsky pointed out that a serious deficiency of iPhone 11 and iPhone 12 is found. In M.Video Eldorado, an increased demand is also noted on the iPhone 11, the price of which is declining.
According to MTS, Apple in October ranked third for sales of smartphones in uniform in Russia, the market share reached 14.7 percent. The American company is inferior to Samsung (34.5 percent) and Xiaomi (28.1 percent), and it follows the Chinese brand Realme (7.4 percent in pieces).
estimated GS Group, which analyzes the supply of mobile devices based on data statistics data, for nine months, Apple has brought 3.3 million devices to Russia, and Realme is 1.7 million, which is four times more than that same period a year earlier. According to the head of the analytical center of the GS Group Alexander Surkov, if the speaker is saved, by the next year Realme will be able to oust Apple from the third place in terms of supply. Mobile Research Group analyst Eldar Murtazin indicated that due to the shortage of supply, Apple’s share for sales in November had already decreased from 14.5 percent to 11 percent. The tendency, in his opinion, will continue until the situation with the shortage of phones is resolved. If the crisis is delayed, then consumers will go to Samsung, a specialist believes.
In early November, a shortage of new models of iPhone smartphones in Russian electronic retailers has been reported. The supply of iPhone 13 by 80 percent is less than the demand of buyers of one of the major trading networks, another retailer gets about a third of the required amount of Apple smartphones.