Virtual leading Elena, developed by the Visper team from Sberdevices, has become the “Market” and the Investor Calendar “market and the RBC Calendar. It will appear on the air until November 26, as well as in the section “Video of the Day” on the main page of RBC.
Elena – Futeristic Visual Character, created by the Sberdevices division. Avatars can create any visual image – from a real person to a multiplication hero. They can be used in different fields, such as television, information sites, help with navigation in shopping or medical centers, government agencies, museums.
“Visper platform is quite young, but it develops rapidly, and with it and the characters we create. So, for example, they have recently learned to speak English. We are pleased to see how every day they appear in new images and Functions, and Elena now on television! We are glad to cooperate with RBC on this project and hope that our very first virtual lead will open up for yourself and new topics, “said Konstantin Kruglov, senior vice president for new digital Sberbank surfaces, Ceo Sberdevices.
According to Ilya Doronov, managing director of the RBC TV channel, for RBC is an interesting and important experiment. “Such technologies are developing all over the world, and after some time we will see similar virtual leading on many channels. Therefore, we are especially pleased that we have become the first to have decided to experience Elena on TV channel,” he added.