Yandex has launched its own system for paying for purchases – Yandex Pay. The service works with Mastercard, Visa and Mir cards of any banks. Cashback and other bonuses for cardholders remain. As noted by the newspaper “Vedomosti”, users will be able to pay by card without entering its data: they will pull up from the linked account on Yandex.
“Any company can put a Yandex Pay button on its website to simplify the payment process for customers and, as a result, increase sales,” commented Alexander Golovin, head of the service. The service has already been installed, for example, by online retailer Lamoda and Brandshop.
RBC notes that at first the service will work only on websites, but in the future it will be possible to pay through Yandex Pay also in mobile applications and offline.
Earlier in March, it became known that the co-founder and head of Yandex, Arkady Volozh, decided to sell the company’s shares for $ 1.9 million. The businessman now directly owns 29,180 Class A shares, and his family fund Lastar Trust holds an additional 30.8 million Class B shares.