Russian women are ready to spend up to five thousand rubles a month on anti-aging care. This was reported by RIA Novosti with reference to the research of the Otkrytie NPF.
This amount for anti-aging drugs was considered acceptable by 87.1 percent of Russians. 15.2 percent of respondents are ready to spend up to 10 thousand rubles, and 2.5 percent of respondents are ready to spend up to 20 thousand rubles.
Almost half of the respondents (49.4 percent) prefer proven brands of the middle price category. 11.9 percent are satisfied with budget cosmetics, and 9.5 percent of Russian women buy cosmetics from expensive brands.
The survey was conducted in February for age groups under 29 years old, 30-49 years old and over 50 years old. It was attended by 1000 people from all over Russia.